We can track easily with using google analytics for all advertising campaings. We use utm_source, utm_medium, utm_campaing, utm_content and utm_term for tracking..

utm_medium is using for particular marketing; email, affiliate, paid search etc.

utm_source is our basic source which is we used to advertising; google adwords, facebook ads etc.

utm_campaing is your advertising campaing name, you will see this name in google analytics; %20 discount, Free shipping etc.

And URL example for following

• utm_medium=banner-adv
• utm_source=adwords
• utm_campaign=free-membership
• utm_content=300-250-fire

http://www.webmastersucks.com/?utm_medium=banner-adv&utm_source=adwords&utm_campaign=free-membership&utm_content=300-250-fire

From now on we can track our campaing in Google Analytics easily..

Pageboss is a free web service which gives detailed analysis of any website. With this tool, websites and blogs are able to access to a variety of their statistical data. Blog and website owners are suppose to analyse their studies regularly in order to improve thier projects. The process of analysis, which is a requirement to succeed in interactive projects, could cause time and performance losses, if it would be made manually by the owners of blogs and websites. Pageboss looks like a decent service for quick analysis of any website.

This is very quality and easy-to-use web site. Useful specially for bloggers and webmasters. Shows you many quality and necessary informations about your site from multiple sources and search engines. Allowing you to see more statistics from just one place.

This service is available in four different languages: English, Deutsch, Italian and Turkish.

PageBoss Analytics Tool >

PageBoss Describe Their selves;
Pageboss is a basic service to analyse websites for website and blog owners. With Pageboss websites and blogs are able to access to a variety of their statistical data.

Blog and website owners are suppose to analyse their studies regularly in order to improve thier projects. The process of analysis, which is a requirement to succeed in interactive projects, could cause time and performance losses, if it would be made manually by the owners of blogs and websites.

PageBoss on Blog Posts

• http://www.nirmaltv.com/2009/03/15/pageboss-gives-you-detailed-analysis-of-website/
• http://www.bashbosh.com/analyze-website-blog-pageboss/
• http://singlefunction.com/pageboss/
• http://www.willineedit.com/2009/03/pageboss-is-an-easy-way-to-check-your-website-analytics/
• http://www.killerstartups.com/Web-App-Tools/pageboss-com-website-analyzer
• http://www.searchforblogging.com/blogging/pageboss-online-analyzer-tool-for-bloggers.html
• http://churchcrunch.com/2009/03/14/pageboss-quick-and-easy-website-analyzer/

Google, Yahoo, Ask and Microsoft announced support for a new link element to clean up duplicate urls on sites. We add HEAD part of document, its syntax is pretty simple

<link rel="canonical" href="http://www.webmastersucks.com/pages.html" />

This syntax is telling search engines that the preferred location of this url is http://www.webmastersucks.com/pages.html instead of http://www.webmastersucks.com/pages.html?PHPSESSID=293JA434MFNs

yoast.com has already produced several plugins for WordPress, Magento and Drupal. You can find plugins in Yoast.

If we used “canonical”, then our content is not dublicated. These are same, and search engines see the same content. Make all the non-canonical urls do a permanent (301) HTTP redirect to the canonical/preferred url.

www.example.com
example.com
www.example.com/
example.com/
www.example.com/index.html
example.com/index.html

Links About Canonical Link Element

Matt Cutts’s Slide Show >
Google’s Blog Post >
Yahoo’s Blog Post >
Bing’s Blog Post >
Ask.com’s Blog Post >